Cyber Cemeteries Are Here

Have you already planned your online funerals? Recently thousands of online tombs have been established in China. Online burial sites are convenient way to pay respect to the dead. Online tombs are also relatively cheap, 10 yuan (1 euro). After selecting a graveyard user can offer flowers and candles to the dead. “The Web page [...]

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Google vs. Murdoch

Google hits back. In November ’09 Murdoch said he will remove stories from Google’s search index to encourage people to pay for content online. Now Google tries to shake hands in peace. How? “Publishers and website owners can now limit the number of times you can access their websites for free through Google to five [...]

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Ikea’s Great Facebook Campaign

Ikea’s Facebook campaign was a hit – I need a new Ikea sofa, Swedes begged on Facebook. Ikea’s campaign promoted the opening of a new store using Facebook photo tagging. “Facebook being what it is, word got out and needy, enthusiastic Swedes begged for more pictures so that they could tag themselves to a new [...]

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Dell and Intel – Digital Media Brands of the Year

No surprises in 2009. Dell and Intel were jointly named the digital brand of the year 2009. “The campaign involved a microsite to support Swarm and maintained a heavy social media focus, integrating the use of Twitter, mobile and rich media to engage audiences. Bloggers were also given special previews to drive buzz. Swarm used [...]

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