Google vs. Murdoch

Google hits back. In November ’09 Murdoch said he will remove stories from Google’s search index to encourage people to pay for content online. Now Google tries to shake hands in peace. How? “Publishers and website owners can now limit the number of times you can access their websites for free through Google to five [...]

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Coca-Cola 2.0

Coca-Cola’s launching its largest social media project ever. “Expedition 206 will send three 20-somethings to 206 countries and territories where Coca-Cola is sold in 2010. The trio sets off on their 275,000-mile tour from Madrid on Jan. 1, stocked with laptops, video cameras, smartphones and plenty of other gadgetry, in order to document for the [...]

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Only a Collection of Pixels?

$5+ billion business worldwide and rapidly growing. “Analysts estimate that virtual goods could bring in a billion dollars in the United States and around $5 billion worldwide this year — all for things that, aside from perhaps a few hours of work by an artist and a programmer, cost nothing to produce.” (NY Times) From [...]

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